It's a direct and straightforward command, used to tell someone to approach you.
Here are some other ways to say "come here" in Spanish, depending on the context:
* Ven acá: More casual and friendly.
* Acércate: More formal and polite.
* Acompáñame: Means "come with me."
* Vamos: Means "Let's go" and can be used to invite someone to join you.
Let me know if you want to learn more about how to use these phrases in different situations!