Here are some options, depending on the context:
Single Words:
* Universal: This implies something desired by everyone, regardless of background.
* Essential: This suggests something crucial and fundamental to well-being.
* Desirable: A general term for something appealing or sought after.
Phrases:
* Something for everyone: This emphasizes the broad appeal of the thing.
* A common desire: This highlights the shared longing for it.
* The ultimate goal: This points to something universally aspired to.
More specific examples:
* Happiness: A state of well-being that most people strive for.
* Love: A deep emotional connection sought by many.
* Security: A sense of safety and stability.
Ultimately, the best word or phrase depends on the specific situation and the nuances of what "everyone wants" in that context.