* A row of seats: This is the most straightforward and common way to describe a group of seats.
* A bank of seats: This is used when the seats are arranged in a close group, like in a theatre or classroom.
* An array of seats: This emphasizes the variety or number of seats.
* A tier of seats: This refers to a level of seats, often found in stadiums or theatres.
Ultimately, the best collective noun depends on the specific context and what you want to emphasize.