Here's a breakdown:
* Fray: The "F" is pronounced like the "F" in "fish." The "ray" sound is similar to the "ray" in "ray of sunshine."
* ah: The "ah" sound is like the "a" in "father" or "car."
So, the stress is on the first syllable, "Fray," and the second syllable is a short, simple "ah" sound.