Generally, "needs analysis" is not capitalized unless it's part of a proper noun or a specific title.
* Example: "We conducted a thorough needs analysis before developing the program."
* Example: "The "Needs Analysis for the New Marketing Campaign" report was very detailed."
Capitalization is used when it's a specific, defined term:
* Example: "The company's Needs Analysis Team presented their findings." (Here, "Needs Analysis Team" is a specific, defined term within the company.)
In summary:
* Unless it's a defined term or part of a title, lowercase "needs analysis" is generally correct.
* Capitalization is used when it's a specific, defined term.
Remember, the best choice will depend on the specific context and your writing style.