General terms:
* Prose: This is the most common and encompassing term. It refers to any writing that is not poetry.
* Text: This is a broader term that can refer to any written or printed material, including poems, scripts, etc.
* Composition: This emphasizes the act of creating and arranging the writing.
* Writing: This is the most straightforward term, but it's very general and doesn't convey any specific structure.
More specific terms:
* Narrative: This implies a story with a beginning, middle, and end.
* Expository: This refers to writing that explains or informs.
* Descriptive: This focuses on creating vivid imagery through language.
* Argumentative: This aims to persuade the reader to a particular point of view.
Other options:
* Plain language: This emphasizes simplicity and clarity in writing.
* Standard English: This refers to the formal, grammatically correct form of the English language.
Ultimately, the best word depends on the specific context and what you want to emphasize about the writing.