It's possible that you are thinking of a different word or misremembering the spelling.
Here are some possibilities based on what you might have been looking for:
* "Swatcha": This is a more likely spelling, and it could be a misspelling of "swatch" (a small sample of fabric).
* "Swatch": This is a common word in the English language, referring to a small sample of fabric, carpet, paint, etc., used to show the color, texture, and pattern of a larger item.
* "Svachhata": This is a Hindi word meaning "cleanliness." It's possible you might be thinking of a campaign or initiative related to sanitation.
If you could provide more context or a sentence where you encountered this word, I might be able to provide a more accurate answer.