Informal:
* Quelle couleur tu veux? (What color do you want?) - This is the most common and direct way to ask.
* De quelle couleur tu veux? (What color do you want?) - This is a slightly more formal variation.
Formal:
* Quelle couleur désirez-vous? (What color do you desire?)
* De quelle couleur avez-vous envie? (What color do you feel like?)
Example:
* "J'aimerais acheter un nouveau pull, quelle couleur tu veux?" (I'd like to buy a new sweater, what color do you want?)
Remember to adjust the formality based on your relationship with the person you are speaking to.