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Why this kolaveri?

"Kolaveri" is a Tamil phrase that translates roughly to "murderous rage" or "violent anger" in English. It became famous worldwide in 2011 due to the song "Why This Kolaveri Di" by the Indian singer Dhanush.

The song itself is a catchy, humorous, and slightly nonsensical track that uses the phrase "Kolaveri" repeatedly. The lyrics, which are delivered in a rapid-fire style, describe a person experiencing extreme frustration and annoyance, though the exact reason for their "kolaveri" is never explicitly stated.

The song's popularity can be attributed to several factors:

* Catchy tune: The song has a simple but effective melody that is easy to remember and hum along to.

* Unique lyrics: The nonsensical lyrics and Dhanush's rapid-fire delivery create a sense of humor and intrigue.

* Viral marketing: The song went viral quickly, fueled by social media and online platforms like YouTube.

* Cultural phenomenon: "Why This Kolaveri Di" became a cultural phenomenon in India and beyond, with people from all walks of life singing and dancing to it.

While the song's lyrics don't have a specific meaning, the phrase "Kolaveri" itself captures a universal feeling of frustration and annoyance that resonates with people all over the world.

Therefore, "Why This Kolaveri?" is a question that has become synonymous with the song and its catchy, yet nonsensical lyrics. It represents the universal human experience of frustration and annoyance, without a clear and definite explanation.

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