General terms:
* عاشق (Aashiq): This is the most common and general term for "lover," often used in a romantic context.
* محبوب (Mahaboob): This term is also common and implies a beloved person, but it can also be used in a more general sense.
* پیار کرنے والا (Pyaar karne wala): This literally means "the one who loves" and is a more neutral way to say "lover."
More specific terms:
* عاشقانه (Aashiqana): This term refers specifically to a romantic lover.
* محبت کرنے والا (Mohabbat karne wala): This literally means "the one who loves" but is often used in a romantic context.
* جانی (Jaani): This is a more informal term for "lover" and is usually used between close couples.
The best term to use will depend on the specific situation and the relationship between the people involved.