General:
* Referree: This is the most common and straightforward term, though it's not always used.
* Referred person: This is a neutral and descriptive phrase.
Specific contexts:
* Applicant: If the referral is for a job or position.
* Patient: If the referral is for medical care.
* Client: If the referral is for a service or product.
* Candidate: If the referral is for a specific role or opportunity.
Other possibilities:
* Referral: This can sometimes be used as a noun to refer to the person being referred, but it's less common.
* The one being referred: This is grammatically correct but can be clunky.
Ultimately, the best term to use will depend on the specific situation. Choose the word that is most clear and appropriate for the context.