1. Relevance and Interest: The introduction should directly connect with the audience's expectations and pique their interest in the speaker and their topic. This involves highlighting the speaker's credentials, experience, and the relevance of the topic to the audience.
2. Brevity and Clarity: The introduction should be concise and to the point, avoiding unnecessary details or anecdotes. It should clearly and accurately introduce the speaker and their topic, setting the stage for the main presentation.
While other factors like humor or personal anecdotes can enhance an introduction, relevance and brevity are essential to ensure the audience is engaged and prepared for the speaker's message.