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This term refers to appeals made a emotions?

The term that refers to appeals made to emotions is pathos.

Pathos is one of the three modes of persuasion in classical rhetoric, along with logos (logic) and ethos (credibility).

Here are some examples of how pathos is used:

* Using powerful imagery and language to evoke strong emotions: "Imagine a world where children are safe and free from harm."

* Sharing personal stories and anecdotes to connect with the audience on an emotional level: "This issue hits close to home for me. My grandmother struggled with this very same problem."

* Appealing to shared values and beliefs: "We all want to live in a just and equitable society."

It's important to note that while pathos can be a powerful tool for persuasion, it can also be manipulative if used unethically.

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