The name "Logies" itself originates from the "Golden Logie Award", the most prestigious award given out at the ceremony. This award is named after John "Logie" Logie Baird, a Scottish inventor who is credited with developing the first working mechanical television system.
Therefore, the word "Logies" is a combination of the name "Logie" (in honor of John Logie Baird) and "Awards" (referring to the ceremony itself).