General Terms:
* Demagogue: This is a classic term for a political leader who appeals to the emotions and prejudices of the people in order to gain power. While not always inherently negative, it often carries a connotation of manipulation and exploitation.
* Hate Monger: This term directly refers to someone who spreads hatred and bigotry, often using fear and prejudice to incite violence or discrimination.
* Propagandist: This term emphasizes the deliberate use of misinformation and emotional appeals to control public opinion and behavior.
More Specific Terms:
* Fearmonger: This term specifically focuses on the use of fear to manipulate people.
* Bigot: This term refers to someone who is intolerant of other beliefs, opinions, or people, often fueled by prejudice and hatred.
* 煽动者 (Shāndòng zhě) (Chinese): This term directly translates to "instigator" and refers to someone who stirs up emotions and causes unrest.
Other Considerations:
* Charismatic: While not inherently negative, this term can be used to describe someone who possesses a powerful personality and can easily influence others, potentially using fear and hatred for their own ends.
* Cult Leader: This term describes someone who gains power through manipulation and control over a group of followers, often exploiting their fears and beliefs.
The best term to use will depend on the specific context and the speaker's methods.
It's important to remember that understanding the motivations and tactics of these individuals is crucial to combatting their influence and promoting a more just and equitable society.